InnoVision Marketing Group

Launch of Commercial Film Production Company, Pretzel Logic Productions

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New and cutting-edge production house, Pretzel Logic Productions has made its grand debut with the peripheral support of InnoVision Marketing Group, working together and for our clients. From the smallest project to full-scale campaigns, the team at Pretzel Logic can assist any brand through every step of the creative process, including concept development and creative strategy, script writing, production planning, filming, post-production and editing, animation, graphics creation and more. No matter a client’s budget. With an intense eye for detail backed by the latest technology and a unified vision, Pretzel Logic Productions encourages companies to tell their story through visual content in the most powerful way possible, no matter the scope.

If You’re Lost, Pick a Destination

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Recently, I had a conversation with an associate who asked me for career ‎advice. It’s a request I get often and one I take very seriously. Because it’s also a question that places a tremendous obligation on me to help someone that is trusting me with their career. So I thought assembling my approach to career advice in a blog might be of interest to both seekers and givers of career advice.

Too cool for old school

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I often discuss that while all brands do many things, they can only be one thing. The same is true when it comes to your human brand. You only get to be one thing. So when I mention the name Albert Einstein, I think most, if not all, agree the one word he gets to be is genius. He certainly earned it.

Have you lost sight of your vision?

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I’m hearing more and more people talk about how they don’t like the company they work for anymore or maybe never did at all. They seem disgruntled and really are just going through the motions to get their paychecks. Oh sure, there’s going to be the 2-3% of the population that excel and claw their way to a great life. But this blog is not about the overachievers. This blog is about the other 97% of your workforce that you rely on to keep your business going and hopefully growing.

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Just say yes

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Forward:

Thank you for reading my blog, I sincerely hope you enjoy it. As the year closes, I would like to take a moment to wish you and those you love happiness, comfort and health for the holiday season and all the years to come. All of us have much to be grateful for in our lives and I would like to take this opportunity to thank you. For it is people like you that make our lives better every day, because we are fortunate enough to call you a friend.
Happy Holidays from all of us at InnoVision

Just Say Yes

If you were born prior to 1973 you probably remember Nancy Reagan’s wildly popular anti-drug campaign “Just Say No”. It was a great campaign on so many levels and was actually created by the First Lady after she asked a little girl in a classroom “What would you do if someone offered you drugs?” during one of her many anti-drug crusades. The little girl responded matter-of-factly, “Why, I would just say no”.

Telling children to just say no to drugs is definitely the right message. But I’m wondering, have people in the service industry received a memo with the same message? A “Just Say No” memo, sent to them from the top of their organization? My guess is you’ve experienced it in some way. It sounds like this: “No, we do not have an upgrade available” or “No, we cannot offer you a better deal” or “No, you cannot substitute the cheese.” Or maybe you’ve heard “No, we can’t meet that deadline”.

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5961 Kearny Villa Road, San Diego, CA 92123

(619) 356-3020 • Info@TeamInnoVision.com




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